Buyers ask ChatGPT, Perplexity, and Google AI before they ask anyone else. These engines only cite sites they can read and trust. Here is how to become one they recommend.
When someone asks ChatGPT for a recommendation in your space, will it mention you? Answer Engine Optimisation is how you make sure it can find, understand, and cite your site.
Get cited by ChatGPT →Perplexity shows its sources on every answer. That makes citation a visible, winnable game — if your site gives it something clean to cite.
Get cited by Perplexity →When Claude researches a topic or browses on a user's behalf, it favours sources it can read and trust. Here's how to make your business one of them.
Get cited by Claude →Google's AI Overviews now sit above the classic blue links. Getting summarised and cited there is the new top-of-page — and it rewards structured, answer-first content.
Get cited by Google AI Overviews →Gemini answers across Google's surfaces and apps. Making your business one of the sources it draws on comes down to the same readable, structured, answer-first fundamentals.
Get cited by Google Gemini →Copilot answers across Windows, Edge, and Bing, citing the web as it goes. Becoming one of its cited sources is the same readable, structured, answer-first work.
Get cited by Microsoft Copilot →