For influencers

Past ad deals: your own product.

Your followers don't just want your content — they want your taste applied to their problem. Bottle that as an AI agent and sell access. No code, no agency cut, no platform shaving margins.

An AI agent for influencers productizes your taste, expertise, or perspective for the followers who already trust you. It's the natural upgrade from sponsorship-only revenue: a product you own, recurring, with margins ad deals can't match.

What it could do for you

Six agents to start with.

Style/taste agent

Followers upload outfits, room layouts, brand boards — agent reviews in your voice.

£19/mo

Niche advisor

Whatever you're known for (fitness, finance, travel) — agent gives advice in your style.

£29/mo

Fan experience agent

Followers chat with an agent that knows your back catalogue and recommends what to consume next.

£9/mo

Q&A agent

Always-on Q&A in your voice. Premium tier = your actual review of selected questions.

£15/mo + £99 reviewed

Brand collab agent

Brands upload pitches, agent screens fit per your standards before a human pitch reaches you.

Free for brands, paid by you

Course/content companion

Walks fans through your existing course or content with personalised coaching.

£25/mo

Worked example

The style review agent.

A fashion influencer with 150K Instagram followers launches a style-review agent. Followers upload outfits and the agent gives feedback using the influencer's taste profile (uploaded fits, captions, brand affinities). For premium tier, the influencer reviews flagged outfits weekly.

Pricing: £19/month standard, £49/month premium with weekly personal review. 1,200 paying = ~£25K/month recurring. Zero impact on existing ad deal flow — purely additive revenue stream.

Distributed via Instagram bio link and a dedicated landing page. Squidgy handles billing/refunds/customer support. The influencer just gets monthly payouts and reviews flagged content for premium tier (~3 hours/week).

FAQ

Common questions.

Won't my followers just expect free advice from me?+

Some will, sure. But a meaningful percentage — usually 0.5–3% — will pay for personalised access and your taste applied to their situation. That's the conversion math that makes audience monetization work.

Does this compete with my brand deals?+

Almost never. Brand deals are about reach; agents are about depth. They're different revenue streams from the same audience. Most influencers see total revenue grow.

What if I lose my audience? Does the agent die?+

The agent works on its own steam once enough customers subscribe. But yes — the agent's launch is much easier with audience momentum. We recommend building when you're growing, not as a comeback play.

Can the agent recommend products I'm sponsored by?+

Yes — and disclosure is built in. Configure the agent to surface affiliate links/sponsorships in your normal voice with appropriate transparency. Some influencers run hybrid revenue this way.

How do I make sure the agent stays on-brand?+

You approve the design, voice, and decision rules during build. After launch, you can review outputs (Squidgy logs everything) and adjust. The agent learns from your edits.

How much time per week to maintain?+

Most influencer-built agents need 1–4 hours/week — reviewing flagged messages, updating taste rules, occasional content additions. Far less than a course or membership.

Bigger than ad deals.
All yours.